Then it posts.
How many revisions should a brand get?
Short answer: one round of small fixes. Corrections of your own mistakes are always free. A reshoot, a second post, or a new angle is not a revision at all, it is new work, and new work gets a new price. The creators who never argue about revisions are not tougher than you. They set the number before the visit, in writing, while everyone still agrees.
By Jeff, Founder, Magpie · November 9, 2026 · Magpie Learn hub
One round of small fixes, agreed before the visit
A revision is a small change to the post you already made. One round of those is a normal, fair part of a brand deal: the brand reads the draft or sees the post, sends its fixes in one message, and you make them. That is the whole allowance. It works because it is defined, and everything defined stays friendly.
Two things sit outside the round. First, your own mistakes: a misspelled name, a wrong price, a broken link. Fixing those is free, always, and it does not use up the round, because getting the facts right was part of the job you sold. Second, anything that changes the deliverable itself. That is not a revision, and the next section draws that line in plain words.
A revision fixes the post. It does not replace it
- ✓A revision: correct a fact, fix a tag or a caption line, swap in another photo or clip from the same visit, trim a few seconds, adjust wording the brief already covered.
- ✓New work: go back and reshoot, make a second post, change the angle or the script, post to another platform, hand over raw files, or turn the post into an ad. Each of those is a deliverable, and deliverables are what you charge for.
- ✓A taste change is not a correction: if the post matches the brief and the brand simply wishes it were different, that is a change of direction. Directions are priced, not apologized for.
Most revision fights are really naming fights. The brand says revision and means new work, because nobody wrote down which is which. The fix is boring and total: name both in the agreement, the same way a good creator brief names the deliverable, the must-mentions, and the deadline before anyone picks up a camera.
Why unlimited revisions quietly cut your rate
Illustrative example, labeled as such: you book a post at $100 and it takes two hours to visit, shoot, and edit. That is $50 an hour. Now the brand sends three more rounds of changes, an hour each. The price is still $100, but the job is now five hours, so you worked for $20 an hour. Nobody lowered your rate out loud. The revisions did it quietly.
Unlimited revisions also break the brief. If changes cost nothing, there is no reason to decide anything up front, so decisions arrive one round at a time, after the work is done. A defined round flips the incentive: the brand puts its real requirements in the brief, and you can price the job you were actually asked to do. It is the same principle as usage rights: scope that is not written down expands until it meets your free time.
Set the number in one message, before the visit
- ✓Name the deliverable: one post or reel, plus the story if the deal includes one. If it is not on this line, it is not in the deal.
- ✓Name the round: one round of small fixes, sent in a single message, within a set window after you share the draft or post.
- ✓Separate corrections from changes: your factual mistakes are fixed free. Changes of direction, reshoots, and extra posts are priced before you start them.
- ✓Price the extra round: a flat fee or a percentage of the booking, stated now, so saying yes later takes one line instead of a negotiation.
The message itself can be short: "The booking covers one post and one round of small fixes, sent together. Corrections of my mistakes are always free. A reshoot or an extra post is new work, and I will quote it before starting." Send it in the same thread as the rate, the same way creators who get paid on time lock the deliverable and the payment in one written agreement. Brands you want to work with again will not blink. This is how professionals in every trade handle changes.
The deliverable is the booking, so the fight never starts
Magpie settles the revision question the same way it settles the payment question: by defining the work before the visit. A comped visit is 1 post or reel plus 1 story that shares the post, posted within 48 hours, honest and disclosed. A paid booking carries the deliverables written in its terms, at your own listed rate with a $50 floor, and you keep 97 percent. The brief carries direction, not a script, and your honest verdict stays yours, because an honest post is the product the business is buying.
Inside that frame, fixes are simple. A factual correction gets made, fast and free. A request for a different deliverable becomes a new booking at your rate, which is a compliment with a price attached, not an argument. And a clear delivery record feeds your Momentum, the points that raise your visibility to local businesses, so the creators who deliver clean, defined work are the ones who get booked again. The terms live on your profile too, which is why your creator profile is your rate card: the number, the deliverable, and the rules, all visible before anyone books.
What else do creators ask about revisions?
How many revisions should a creator give a brand?
One round of small fixes is a fair standard: a typo, a wrong tag, a corrected detail, a tightened caption. Fixing your own mistakes is always free and does not count as that round. Anything past one round, and anything that changes the deliverable itself, is new work with a new price, agreed before you do it.
What counts as a revision, and what counts as new work?
A revision is a small change to the post you already made: fixing a fact, swapping in another photo from the same visit, adjusting wording. New work is a different deliverable: a reshoot, a second post, a new angle, posting to another platform, or handing over raw files. Naming the difference in the agreement is what keeps a small fix from quietly becoming a second job.
Should a creator ever offer unlimited revisions?
No. With unlimited revisions the price stays fixed while the work does not, so every extra round quietly cuts the rate you agreed. It also removes the brand's reason to write a clear brief. A defined number, usually one round, with extra rounds priced, protects both sides: the brand still gets its fixes, and the creator still gets paid for the work actually done.
How do revisions work on Magpie?
On Magpie the deliverable is defined before the visit, so most revision fights never start. A comped visit is 1 post or reel plus 1 story that shares the post, honest and disclosed, posted within 48 hours. A paid booking carries the deliverables written in its terms, at the creator's own listed rate, and the creator keeps 97 percent. A brand can always ask for a factual correction, and honest feedback is part of every post. A different deliverable is a new booking, not a revision.
One deliverable. One round. Your voice.
Take comped visits and paid bookings with the deliverable written down before you go, so a fix stays a fix and new work stays paid work.
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